One unfortunate reality of the modern world is that there will always be someone willing to work longer hours for less money. That’s as true of the fitness industry as any. With so much competition, how can you as a personal trainer stay afloat and run your business sustainably?Read More
You’ve got the website. It’s filled to the brim with 3rd-party content, advertisements, and referral links. Somewhere on every page is a shirtless photo of yours truly as if to say “You too can look like me, just sign up.” Now all you have to do is wait for the people, and their money, to start flowing in. You’ve got this online fitness thing down lock, stock, and barrel.
Don’t make the mistake of confusing...Read More
Episode 8: Learn The Ten Things No-one Ever Tells You As A Personal Trainer, With Online Trainer Scott Laidler
When we are starting out as personal trainers, there is a lot about the fitness industry that we have to learn. Most of us learn these things as we gain more experience through trial and error. Some of us seek out pearls of wisdom from seasoned veterans who have spent years in the personal training industry and have reached the very top of the profession.
Some people think that they can go it alone and they end up ignoring some very good advice along the way. In such a competitive industry, it is important that trainers understand that there is no shame in looking for help.
If you’re looking for some home truths about the fitness industry, then you have come to the right place.Read More
Communication is easier than ever before. Computers and the internet allow us to reach out to people around the globe from the comfort of our own homes and offices.
Traditionally, personal training has been confined to the gym in face-to-face sessions or in the privacy of a client’s home. More and more personal trainers are turning to online training as a way to build up nationwide and international client bases.
However, many trainers make the transition to conducting online courses without a clear idea of what this involves. What if there was a way to gain the necessary knowledge to become a world-class online trainer?Read More
Many of us hold onto negative thoughts and feelings, which hold us back in our lives. These negative emotions can prevent us from realising our full potential. This negativity may affect one area or several, whether that is our personal relationships, our work, or our attitude to money.
We become attached to our problems, rather than seeing them as a separate entity to ourselves. Learning how to let go of these negative emotions, doubts and fears will help us achieve our goals in life. Once we are able to do this consistently, then as personal trainers we can help our clients do the same. This will allow our clients to look at their weight loss goals objectively, rather than becoming wrapped up in a cycle of negativity.Read More
Episode 5: Learn How To Use Emotional Mind Hacks In Order To Become A Better Trainer, With Pete Cohen
It can be argued that the fitness industry only goes skin deep. That is, the industry only focuses on body image and the aesthetics of staying physically fit and healthy. The mental side of personal fitness is largely ignored. This can lead to trainers feeling like they are unable to relate to clients properly. This can also cause problems for people in their personal lives. How can trainers improve the way they think about themselves and the way they view fitness?Read More
In the Western world, we have lost some sense of what it means to be masculine. If we look back at the generations that our fathers and grandfathers grew up in, the expectations placed on them as men were different to many of the expectations in the modern era. For example, our grandfathers were likely expected to serve in the armed forces or take up a labour-intensive job at a very young age. What has changed? And can have a better understanding of the historical expectations of what it meant to be “masculine” make us better men today?Read More
Episode 3: How To Reduce Your Workload And Achieve Life Balance, With Fitness Entrepreneur Erik Rokeach
We all strive to train as hard as possible, whether that is in the gym or in the local jujitsu dojo. These habits can be hard to break, and the amount of time that we are spending in the gym could mean that other areas of our lives are taking a back seat. This also applies to entrepreneurs who are working around the clock in order to help their businesses grow. But instead of training or working longer, what if we started to train and work smarter? This requires an approach that takes care of the mind as well as the body.Read More
Episode 2: Stop Celebrating Your Problems And Make A Change, With Former Drug-Free Bodybuilding Champ Skip LaCour
The dedication required in personal training and bodybuilding can sometimes mean that we neglect other areas of our lives. This could be anything from being present in our relationships to striving for financial success. We can get locked into thinking that all we need to do to be content is to dedicate ourselves to punishing gym sessions and obsessive calorie counting. However, is it worth neglecting other areas of our lives in pursuit of greater muscle mass and perfectly sculpted abs?Read More
Because training and personal fitness are intensely physical, we can often lose sight of the need to be self-aware in order to help ourselves and our clients. This understanding of our emotions allows us to know ourselves on a much more intimate level. This benefits everyone: the trainer will be able to feel better in themselves and they will become more effective at dealing with the root causes of why their client has turned to them for help in the first place. This can lead to greater and greater success.Read More
We can all think of that one person who doesn’t know when to say ‘enough.’ Maybe it’s money, or food, or sex. Outwardly, they seem to have everything they need. But inwardly, they are trying to fill a bottomless void with ‘more.’ For those in the fitness industry, it’s their size, their strength, their reputation, and their earnings. How does a healthy activity like exercise become corrupted by insatiable and ultimately self-destructive desire?Read More